Measure Protocol Partners with Broccoli to Make Neighborhood of Cannabis Customers


LONDON – Measure Protocol, the ethical particular person-primarily based information marketplace powered by blockchain, has partnered with Broccoli to develop an on line analysis neighborhood for cannabis customers. Broccoli, a brand of Audacia Bioscience, is searching for to close the information and facts gap surrounding cannabis and will use the new neighborhood to connect with shoppers, collect insights and share important information as it relates to the swifty maturing cannabis market. The corporation seeks to unlock and communicate the advantages of cannabis, in a protected and productive atmosphere for all cannabis stakeholders.

“It’s time to bring cannabis to the mainstream. Component of attaining this purpose suggests gathering insights from cannabis customers, generating them really feel welcomed and heard,” stated Dr. Phillip Olla, Phd, Co-CEO of Audacia Bioscience, which created the Broccoli brand. “Measure permits us to do this by offering a blockchain enabled, completely created ecosystem so we could ramp up quicker, much more effectively, and with self-assurance. Our new on line neighborhood is primarily based on transparency, inclusivity and credibility – all issues that are extremely significant to our audience.”


Audacia Bioscience conducts rigorous clinical trials, cutting edge AI and crowdsourced cultural mapping for the cannabis market. Serving all cannabis stakeholders from recreational shoppers, healthcare specialists, producers, and distributors, they will use this new neighborhood to engage these audiences to participate in surveys, research and trials. The information collected in the new neighborhood will support to craft a frequent language and knowledge, debunk or prove the a lot of myths about cannabis, and make that expertise out there to absolutely everyone.

By partnering with Measure for its on line neighborhood, Audacia Bioscience has the capability to:

  • Access Measure’s robust blockchain technologies and user-friendly app interface, permitting Audacia Bioscience to develop its enterprise devoid of outgrowing its technologies.
  • Provide customers an ecosystem with intrinsic digital privacy, safe information exchange and fair compensation.
  • Collect insights surrounding all elements of the cannabis market to support businesses navigate this swiftly increasing space.
  • Engage cannabis customers and stakeholders with extremely targeted surveys and information jobs inside a trusted atmosphere.

Olla continued, “Measure’s extraordinary response time, flexibility, and positivity feels like what a partnership need to be, not just an exchange of goods and solutions, but a mutually advantageous connection that keeps finding stronger with every interaction.”

The Broccoli app can be downloaded at

About Broccoli
Broccoli is a brand of Audacia Bioscience, a corporation that is produced up of a diverse group of specialists, who all share a passion for the prospective of cannabis. The corporation strives to learn how to reach the advantages of cannabis in a protected and productive atmosphere by means of rigorous clinical trials, cutting edge AI, and crowdsourced cultural mapping. Broccoli is a protected and welcoming space for all cannabis stakeholders from recreational shoppers, healthcare specialists, producers, and distributors to engage and participate in surveys, research and trials.

About Measure Protocol
Measure Protocol was founded in 2018 by a group of media, ad tech, and market place analysis technologies veterans. Developed to support shoppers take ownership of their information and address information top quality difficulties for purchasers, Measure is an open blockchain-primarily based protocol that facilitates a marketplace for particular person-primarily based information exactly where folks take handle of their information and monetize it straight with researchers, advertisers and brands. Customers contribute information by finishing surveys and other information-producing tasks or by offering access to current information sources such as well being and place from inside the company’s MSR App for iOS. Founded on principles of information sovereignty, privacy, transparency and fair compensation, Measure offers an ecosystem that addresses challenges faced by the market place analysis, marketing and AI industries.


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